More than likely you've heard quite a bit about link building. After all, it's one of the top Search Engine Optimization (SEO) practices out there today. While there are many other SEO practices, to build up your rankings in the search engines and drive more traffic to your website, link building is truly one of the top ways that you can do this.
One of the things you need to consider when link building is the quality of the links to your site. For example, 1000 links from one page of an unrelated, poor quality site will do little to enhance your own sites search engine ranking. One of the best methods in getting good quality links to your site is article submission.
So what then is article submission? The basic breakdown is that you write an article (or have someone write one for you) and submit the article to any number of article directories scattered around the web. At the bottom of each article there is a box containing information about the author where you can put a link back to your own website.
The Many Benefits Of Article Submissions
The ongoing popularity of submitting articles as a method of link building is due to the fact that article submissions also produce many other benefits aside from links.
If you're not sure that this is a top method for you, let's take a closer look at some of the main benefits that you can experience by using article submissions for link building.
First benefit - Reputation
According to the quality of your writing, people will start to recognize your name and think of you as something of an expert on your topic. Assuming your articles are good, more people will reprint them on their own websites and your name will get increasing amounts of recognition.
One of the key factors in conversion for your site is going to be a level of trust. This is built by the look of your site, the sales copy etc, but also by any preconceived idea the customer may have of you - and in this respect article marketing really helps.
Benefit Number Two - Low Cost Advertising
Article submissions, a link building method often used by link building services, also have the benefit of working like cheap advertising. Many article directories are totally free to use, and if you write the articles yourself, you'll only spend a bit of time on this type of advertising. Even if you pay someone else to write the article, you'll still find that this is a cheap method of advertising your site, not to mention link building.
Number three benefit - A superb method of marketing
Not only do article submissions provide cheap advertising, but they provide one of the best methods of advertising out there. Articles end up being posted all over the web. People can pick them up and use them again in ezines, on blogs, or more, spreading around your original article. This gets word of your site out there, making it a very effective way to advertise.
Link Building - How It Works
Now that you understand some of the great benefits of article submissions, you may be wondering how it helps to build up links and why so many link building services use this link building method. Well, in the resource box at the end of your article, you can put in a link to your site. This means that you build links wherever you submit your article.
When people republish this article, wherever they do, they have to include the resource box and therefore provide you with yet one more link. In this way the number of links you have keeps growing organically.
So in summary, article submission builds up links, it brands you and your website, and it provides direct advertising for your site. What more reason do you need to get started with this excellent method?
One of the things you need to consider when link building is the quality of the links to your site. For example, 1000 links from one page of an unrelated, poor quality site will do little to enhance your own sites search engine ranking. One of the best methods in getting good quality links to your site is article submission.
So what then is article submission? The basic breakdown is that you write an article (or have someone write one for you) and submit the article to any number of article directories scattered around the web. At the bottom of each article there is a box containing information about the author where you can put a link back to your own website.
The Many Benefits Of Article Submissions
The ongoing popularity of submitting articles as a method of link building is due to the fact that article submissions also produce many other benefits aside from links.
If you're not sure that this is a top method for you, let's take a closer look at some of the main benefits that you can experience by using article submissions for link building.
First benefit - Reputation
According to the quality of your writing, people will start to recognize your name and think of you as something of an expert on your topic. Assuming your articles are good, more people will reprint them on their own websites and your name will get increasing amounts of recognition.
One of the key factors in conversion for your site is going to be a level of trust. This is built by the look of your site, the sales copy etc, but also by any preconceived idea the customer may have of you - and in this respect article marketing really helps.
Benefit Number Two - Low Cost Advertising
Article submissions, a link building method often used by link building services, also have the benefit of working like cheap advertising. Many article directories are totally free to use, and if you write the articles yourself, you'll only spend a bit of time on this type of advertising. Even if you pay someone else to write the article, you'll still find that this is a cheap method of advertising your site, not to mention link building.
Number three benefit - A superb method of marketing
Not only do article submissions provide cheap advertising, but they provide one of the best methods of advertising out there. Articles end up being posted all over the web. People can pick them up and use them again in ezines, on blogs, or more, spreading around your original article. This gets word of your site out there, making it a very effective way to advertise.
Link Building - How It Works
Now that you understand some of the great benefits of article submissions, you may be wondering how it helps to build up links and why so many link building services use this link building method. Well, in the resource box at the end of your article, you can put in a link to your site. This means that you build links wherever you submit your article.
When people republish this article, wherever they do, they have to include the resource box and therefore provide you with yet one more link. In this way the number of links you have keeps growing organically.
So in summary, article submission builds up links, it brands you and your website, and it provides direct advertising for your site. What more reason do you need to get started with this excellent method?
About the Author:
Dan Duvano would not proclaim himself an expert, but he does have a keen interest in SEO and link building in particular. To learn more about article submission and link building visit BuildingBacklinks.net
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